Could Lagging Demand Pop the Clean Hydrogen Balloon?

Especially with the unknown potential for gold hydrogen, now is the time for utility companies and hydrogen hubs to step up to create a strong yet balanced hydrogen industry. Investment in a diverse demand chain for hydrogen must happen today to avoid the economic danger of a supply/demand imbalance and a price crash. While research remains ongoing, hydrogen’s wholesale price could fall far faster than was previously expected, and so development of hydrogen offtake infrastructure cannot be delayed.